Tracy has a deep passion for the mission to eradicate Melanoma from the world. She lost her son Connor, also known as “The Ginger,” in January, 2014 to Melanoma. He was 20 years old. The Melanoma Coalition will live in his honor.
Tracy worked in the private sector for 25 years and became a Melanoma advocate, co-founding The Melanoma Coalition after her son’s death in 2014.
She has been an executive in Fortune 500 companies, with deep experience in direct marketing, marketing strategy, loyalty programs, customer research and analytics, database marketing, database technology development and customer experience at companies such as Radio Shack, Best Buy, Oracle and Advance Auto Parts, as well as her own consulting business—TRC Partners, LLC.